Our Reduction Targets
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We are one of just a handful of companies in the world (and there really needs to be more) to have set ourselves science-based emission reduction targets. While most governments, businesses and other organisations have set themselves the goal of a 50% reduction in emissions by 2030, we want to go further.
Our target is to reduce our CO2 emissions by 90% per traveller over the period 2020-2030. This equates to a 9% year on year reduction, each year for the next decade and includes those emissions arising from our offices, our vehicle fleet, staff travel, website hosting and every element of the trips that we provide – accommodation, meals, transport, activities and guides. We recognise that achieving such significant reductions isn’t going to be easy and we will have to work hard and creatively to make this happen. We have already made some good progress, investing in a Net Zero business HQ on a brownfield site in the Cairngorms National Park. This building which is ultra energy efficient and powered by on and off site renewable energy has saved 14,616kg of carbon per annum.
Future challenges in reaching our target will include looking at how we can reduce road travel in our itineraries, how quickly we can introduce electric vehicles into our fleet and deciding which hotels we choose to work with.
For those residual emissions which we cannot eliminate, we also commit to removing the equivalent amount of carbon from the atmosphere by 2030. This will be done via investment in reforestation and afforestation projects in Scotland, with particular support channelled to our long-time conservation partners, Trees for Life. This strategy of 90% reduction and carbon removal will support our objective of achieving “True” Net Zero status by 2030.